This semester at MECA part 3
poster for an event for the Maine Academy of Modern Music (MAMM)
So, this started out as a simulated identity project for the non-profit group, Maine Academy of Modern Music. They are a group that teaches kids about music, and being in bands, and really taking over for where music education ends. Check them out here. My class worked on a new logo for them, and a new website redesign. They liked my logo best, and needless to say, that really put a fire under my butt to do some more work for them. I submitted this poster as an idea, and only an idea. They loved it. I figured, this event takes place at a bowling alley. Let’s tie that in. Bowling pin playing a guitar. Great. I will be producing a series of posters for them in this line of thinking, as well as other posters and designs. More on that in the future.
the new logo
Here is the new logo, by itself. It uses a combination of Futura and Decade. The idea was to look safe (Futura, for the parents) and yet cool (Decade, for the kids). It was kind of a balancing act. I am happy with the outcome and looking forward to the new identity the group will be embodying in the future.
